Tampa Bay Riders Score a Copy of Madden NFL 16

Uber announced yesterday that it was teaming up with EA SPORTS to deliver the new Madden NFL 16 for Xbox One to NFL fans in Tampa Bay a day before its release date—for FREE.

As if that wasn’t enough, several fans had their copy of Madden—and one Xbox One console—delivered by local fan-favorite, and NFL Hall of Famer, Derrick Brooks.


Based on the number of requests we saw yesterday, Madden on-demand appears to have become new Tampa Bay favorite. We’re not sure if fans were more excited to receive the game or shake Derrick Brooks’ hand, but either way we had a blast making our riders’ Mondays just a little more exciting. Below, we’ve compiled a few of our favorite tweets from the promotion.


@Uber_Florida THANK YOU for my Xbox One! Got it all setup!
– James Anderson (@jamand87)

@Uber_Florida @DBrooks55 @NFL I don’t need a ride anywhere but I want to win this from Derrick.
– Brittany Wiatrak (@BritFunTravel)

No better way to beat those Monday back-to-work blues than with a free copy of Madden ’16 from @Uber_Florida.
– Anthony Cobb (@AnthonyJCobb)


Playoff hockey tickets, ice cream, and now Madden NFL 16. Uber will continue to find ways to surprise and delight its Tampa Bay riders at the touch of a button.

Featured articles

5 Times You’ll Need To Order UberEATS This Semester

Whether you’re a freshman or a senior headed back to campus this fall, one thing is certain—you’ll need to eat. And there is nothing worse than being limited to questionable cafeteria food or taking a chance on expired leftovers in the back of the fridge. The best news? UberEATS is expanding to 30+ major college campuses by the end of the year, from Penn State to LSU to Boise State. Since we want you to focus on what you love about college and not worry about your next meal, we’re predicting the 5 times you’ll need to order UberEATS this semester.

Get a Taste of the World: UberEATS is in 100+ Cities

We are excited to surpass the 100th city mark by welcoming two Brazilian cities, Rio de Janeiro and Belo Horizonte, to the UberEATS family. From Atlanta to Warsaw, people have truly embraced this easy and reliable way to discover the food they love at the push of a button. Whether that’s an Indian inspired samosa, a good old-fashioned American burger or Vietnamese pho, people in 27 countries are using UberEATS to get a taste of the world’s flavors at the push of a button.

Uber for Business now makes it easy to give your customers a ride

We’re excited to expand the Uber for Business platform beyond business travel, to include a world-class customer transportation solution, Uber Central. With Uber Central, organizations of all shapes and sizes can now easily provide on-demand, door-to-door transportation for their customers, clients, and guests.