Uber Fight Club: Ed Norton gets beat in race for LA Rider Zero
In one corner…a handsome, talented, Hollywood hearthrob. In the other…Ed Norton. Edward Norton had surfboard in one hand, Blackberry in the other, attempting to steal the rider 0 crown before hitting the beach in Malibu. Papa Don and Mama Bonnie Kalanick, proud mother and father to Uber’s CEO Travis Kalanick, opened their iPhone today in Hollywood, snagging the title of rider 0 with the release of the secret Ubers nestled in Hollywood and Santa Monica. They took their son out for a bite at Eveleigh on Sunset Boulevard without having to swarm around looking for overpriced parking. Both contenders got sleek black cars, but Norton will have to settle for Rider 1.
While you can certainly request a car, Uber is still in its “Secret Phase,” there will be limited availability until our official launch. If you are lucky enough to get a ride, please send your thoughts to email@example.com or share your experience with us on Twitter @Uber_LA. Los Angeles has some beastly obstacles (traffic, a billion cities in one, etc.), so we’ll be analyzing what we find and making adjustments until we get LA right. To our bold new LA Uber riders, you’ve been warned: Adventurous Riders Only.
In September, we introduced the world’s first Self-Driving Ubers to the Steel City. Three months later, we’re bringing Volvo XC90s to San Francisco. We’re incredibly excited to work with Volvo to pair our state-of-the-art self-driving technology with Volvo’s outstanding vehicle development and core safety capabilities. Starting today, riders who request an uberX in San Francisco […]
Today we announced we’re collaborating with Disney on an activation that transforms the Uber rider app into a themed Rogue One: A Star Wars Story experience. The in-app experience, which Uber riders can opt-into, will unlock special Rogue One: A Star Wars Story features as well as access to exclusive video content. Uber riders in […]
This flu season, we’re delivering free flu-fighting care packages across the country. When you receive a pack, you’ll have the option to request a free flu shot from a registered nurse–for up to 5 people.