The Con is back! With it comes the comics, the costumes, the collectibles, and just the right amount of chaos. To mark the invasion of downtown San Diego, we’ve partnered with USA Network to introduce the new original drama series, COLONY.

The highly anticipated series will come to life on the Uber platform with custom-designed military vehicles and SUVs. Enter the world of COLONY and prepare to navigate downtown like a pro, and at no cost. #UberCOLONY rides will be completely free.

Let the COLONY invasion begin.


1. Open your Uber app Thursday, July 9th through Saturday, July 11th between 10am–10pm.
2. Select the “COLONY” option at the bottom of the screen and request your ride.
3. Enjoy a free ride downtown while getting a sneak peek at the new series, COLONY.



  • Trips must start AND end downtown. The COLONY vehicles will not pick up or drop off outside of the downtown area. Please see map below.
  • Each vehicle can seat up to 6 passengers.
  • Demand will be very high – check back often if your first request is unsuccessful.



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