UberASSIST: You Ride You Raise

We are proud to announce Uber South Africa’s national assist campaign, in partnership with Reach For A Dream Foundation, to help fulfil the dreams of children faced with a life-threatening illness.

For 27 years the Reach For A Dream Foundation, has brought hope, joy and healing to countless South African children. These children between the ages of 3 and 18 years have used their dreams to fight life-threatening illnesses such as cancer and leukaemia, cystic fibrosis, muscular dystrophy, renal failure and various blood disorders.

How To Achieve This

For the next 3 months, we will be donating a percentage of fares to the Reach For A Dream Foundation! Fares will remain the same, and Uber will round the fare down to the nearest Rand and donate a percentage of the difference. In keeping with the business model, our partner-drivers will still earn 80% of the total fare.

What Does This Mean For You


These small amounts donated from each riders trip, although a few cents here and there, when combined with riders across the country become a significant contribution to Reach for a Dream and improving the lives of these children.

Making Dreams Come True

Reach For A Dream touches the lives of 25 000 children annually through dream fulfilment and various projects. Some dreams have included flying in helicopters, becoming a fireman, owning a dollhouse, meeting Celine Dion and swimming with dolphins.

For more information please visit the Reach For A Dream website.

For the next 3 months given the scale of trips in South Africa, if you ride, you raise and help contribute tens of thousands of rands to making these wishes a reality.

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