Show Your Mom Some Love

It’s safe to say that nobody works harder, shows more compassion, more care, and more love than Toronto moms. In the true spirit of Mother’s Day, why not spoil your mom with a little something extra? How about a free Black Car ride from Uber? Just fire this link to her to redeem her first ride with the code MOMTO.


Is Mom already rockin’ Uber?

Share a story about your mom with us and you’ll be entered to win your mom a gift certificate for a 90 minute massage at the Four Seasons Hotel spa along with $100 in Uber CAD credit! Why is she the most awesome mom in Toronto? What makes her so special? Pictures of your favourite memories? Special plans for the day? Whatever it is, tell us!

Here’s how to enter:

  • Tweet with the hashtag #MomTO (be sure to mention @Uber_TOR) or shoot us an email to
  • We’ll read ’em as they come in (while sharing out some of the can’t-miss-awww-worthy moments) and announce a winner on Friday at 5pm.
  • Make sure you set your mom up with an Uber account so we can hook her up with $100 in credits in time for Mother’s Day!  Use the code above (MOMTO) for $50 off her first ride this weekend.

Happy Mother’s Day!
– Craig & Lucas

PS: Share the blog post here!


UPDATE: We have a winner!

I’d like to nominate my mom to be entered to win this awesome massage prize. Her name is Kathee and in 2005 she was diagnosed with an acoustic neuroma (brain tumour) the size of a tennis ball. We didn’t know if she would make it out of her first surgery, and if she did, she would still have to learn to speak, stand and walk all over again because the surgery had to remove several nerves that control speech and coordination. She was a total ROCKSTAR, even in the 13 brain and spinal surgeries she has had since 2005 due to various complications.

She is so awesome because in spite of all she has been through, she eventually got back to work full time as a family doctor in Toronto, specializing in women’s health and psychotherapy. She never gave up and she improves the lives of Torontonians every day!

I’ve attached a photo of the two of us on my wedding day last June here. Looking at her you’d never know what she’s been through.

Thanks guys,


Alyssa & Kathee

Featured articles

5 Times You’ll Need To Order UberEATS This Semester

Whether you’re a freshman or a senior headed back to campus this fall, one thing is certain—you’ll need to eat. And there is nothing worse than being limited to questionable cafeteria food or taking a chance on expired leftovers in the back of the fridge. The best news? UberEATS is expanding to 30+ major college campuses by the end of the year, from Penn State to LSU to Boise State. Since we want you to focus on what you love about college and not worry about your next meal, we’re predicting the 5 times you’ll need to order UberEATS this semester.

Get a Taste of the World: UberEATS is in 100+ Cities

We are excited to surpass the 100th city mark by welcoming two Brazilian cities, Rio de Janeiro and Belo Horizonte, to the UberEATS family. From Atlanta to Warsaw, people have truly embraced this easy and reliable way to discover the food they love at the push of a button. Whether that’s an Indian inspired samosa, a good old-fashioned American burger or Vietnamese pho, people in 27 countries are using UberEATS to get a taste of the world’s flavors at the push of a button.

Uber for Business now makes it easy to give your customers a ride

We’re excited to expand the Uber for Business platform beyond business travel, to include a world-class customer transportation solution, Uber Central. With Uber Central, organizations of all shapes and sizes can now easily provide on-demand, door-to-door transportation for their customers, clients, and guests.