100 Days with Uber Design
The design team here at Uber has grown exponentially, and they are always looking to challenge themselves to stay connected as a team, push their creative boundaries, and be inspired. This year, they took on the 100 Days Project and learned a lot about themselves and each other.
Although there was one unifying theme, they all showed off their individuality and produced work that was vastly different—Explore some of their designs below and learn more about the team and project.
“I put pressure on myself to package every piece within the bounds of a perfectly contained ‘universe.’ But as ideas and inspiration kept flowing and diverging into unexpected paths, I found it easier to let go of the system and enjoy seeing where every day’s curiosity would lead me.”
“My usual go-to’s for creative inspiration weren’t enough anymore. So I searched elsewhere, and hard. I started scanning my immediate environment for ideas — even if I was in the hardware store, listening to a song, or mid-conversation with a friend. But sometimes, all it took was putting pencil to paper for a creature to emerge too.”
“I often find myself spending more time searching for ideas rather than acting on one. Then this idea hit me: what if I added a tiny bit of constraint and just let serendipity take care of the rest? I made a jar of tiny cards and I would pick two cards at random and use them as inspiration. The combos were always surprising, a little whimsical, and sometimes a bit weird, like Giraffe + Sweatpants, Pizza + Umbrella. I looked forward to each new combo as much as the viewers did.”
“I eliminated variability by starting with black, 1 point stroke illustrations in a 100 point square. These parameters allowed plenty of flexibility when choosing objects, but eliminated indecision when sitting down to execute them. If you start with a working system, introducing new elements can spark ideas and allow a completely new look to evolve.”
“I created a book with 100 words to pass along to my future daughter. From this project, I learned that you can create a compelling story with just one word, as long as you have a clear audience in mind.”
Stacey Corwin Farrelly
“Admit to not knowing. The first step to being really great at something is acknowledging how far you have to go. Getting comfortable with not being good is hard. That’s also what makes it so rewarding.”
Did we mention the Design team is hiring? Check out the open positions and apply today!
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