SXSW holds a special place in our hearts at Uber. Our earliest Uber test runs in 2010 were with friends at SXSW. We found out pretty quickly that driving through downtown in a town car during SXSW *really* sucks!
At SXSW? Uber is! We’ll be rocking Uber Pedicabs from the 10th-15th with 20% of proceeds going to LIVESTRONG. Let’s pedal toward a cure (and to the SXSW after parties :)